Skins Golf is entering the UK golf trade through an exclusive partnership with JS Golf Brands, bringing its distinctive, design-led accessories to pro shops and golf retailers nationwide.
Since launching in February 2022, the London-designed brand has built a strong direct-to-consumer following by combining premium performance with bold, limited-edition designs, offering an alternative to the traditional ‘wall of white’ found across golf accessory displays.
At the heart of the range is Skins Golf’s collection of premium golf gloves. Made from AAA Cabretta leather, the gloves deliver the softness and performance expected from a premium tour-quality product, while Lycra flex zones provide a close, comfortable fit.
The difference is visual. Skins Golf’s limited-run artwork ranges from Day of the Dead, florals and casino-inspired designs to sea monsters and other distinctive graphics, giving golfers the opportunity to express their personality on the course.
The brand has already attracted attention from Forbes, GQ and National Club Golfer, while its products have received a Golf Monthly Editor’s Choice award and a 4.85/5 rating from more than 1,000 verified customers.
The JS Golf Brands partnership also brings the wider Skins Golf accessories range into the trade, including premium woven towels, ball markers and headcovers.
The coordinated collections provide retailers with a strong opportunity to increase basket value through complementary products, while creating a more visually engaging accessory display.
For pro shops and golf retailers, Skins Golf offers several clear commercial benefits:
- Standout merchandising: Bold designs create an immediate visual focal point and help bring colour and personality to the accessory wall.
- Impulse appeal: The distinctive designs encourage additional purchases from customers visiting the shop for other golf essentials.
- Gift potential: Premium, accessible and highly distinctive, Skins Golf products offer an appealing option for birthdays, Father’s Day and Christmas.
- Cross-selling opportunities: Matching gloves, towels and headcovers encourage customers to build coordinated collections.
- Repeat visits: Limited-edition drops create scarcity and collectability, with designs retired once they sell out.
The partnership with JS Golf Brands gives Skins Golf access to an established UK golf retail network, while providing buying group partners and pro shops with a fresh accessory proposition designed to appeal to today’s increasingly style-conscious golfer.
Skins Golf is bringing premium performance, collectability and colour to the pro shop, giving retailers a new way to make their accessory displays work harder.
VIEW THE FULL RANGE HERE
For more information or to place an order, contact your JS Golf Brands Sales Agent here.
