TaylorMade Golf, in partnership with The Grove, announces that The Kingdom at The Grove officially opens today (15 May 2026) to the public, offering golfers of all abilities access to the brand’s most advanced performance and custom‑fitting destination outside of the United States.
Set within The Grove in Hertfordshire, one of the UK’s leading five-star golf and leisure resorts, the purpose‑built facility spans 8.5 acres and features three state‑of‑the‑art fitting bays, supported by tour‑level technology including TrackMan 4, Foresight GC Quad Max, GEARS motion capture and Quintic putting analysis. Outdoor performance areas include a 7.4‑acre, 320‑yard grass driving range, an 850‑square‑metre teeing area, and a 4,000‑square‑metre short‑game complex, all designed to replicate elite‑level fitting conditions.
Inside, golfers will have access to over 1,800 fitting shafts, including 56 The Kingdom‑exclusive shaft options, alongside TaylorMade’s full custom offering across drivers, woods, irons, wedges and putters. Every fitting experience is delivered by expert TaylorMade The Kingdom Master Fitters and enhanced with premium TP5 golf balls, allowing for world‑class performance fitting. The facility also boasts its own workshop, so whether you are staying at The Grove, combining a fitting with a round on their championship course, or exclusively visiting The Kingdom, in many cases golfers can see their clubs being built and walk away with them on the same day.
Commenting on the public opening, David Silvers, Vice President & Managing Director EMEAP, TaylorMade Golf EMEA, said:
“The Kingdom has long been recognised as the ultimate expression of TaylorMade performance and custom fitting, and we’re thrilled to open our first The Kingdom venue outside of the United States. Opening The Kingdom at The Grove to the public is a major step in allowing more golfers to experience the same level of insight, precision and care that our tour players trust every week.”
Joel Westwell, Director of Golf at The Grove added:
“The arrival of The Kingdom further strengthens The Grove’s position as one of the UK’s leading golf destinations, combining world-class performance expertise with the luxury resort experience our guests know us for.”
The opening marks a significant milestone in TaylorMade’s commitment to bringing tour‑proven performance, innovation and personalisation to golfers across the UK and Europe.
